Evening Gown Lights up with Twitter Messages

The glitzy launch of EE, Britain’s new 4G mobile network, delivered power to the people. EE staged its launch party at the Battersea Power Station on the South Bank of the Thames in London, an art deco design masterpiece now undergoing redevelopment, and invited singer Nicole Scherzinger to perform.

CuteCircuit, a London fashion company designing wearable technology, was invited to supply the performer’s Twitter Dress, an elegant black evening gown that lit up with tweeted messages from fans that moved like sinuous ticker-tape around the singer’s body.

From IFAI's Specialty Fabrics Review magazine.
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